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Using Social Networks for Long-form Content: Pros, Cons

To some, it might seem slightly crazy – perhaps we could say ‘counterintuitive’ – but a trend that’s been gathering momentum in content marketing is publishing longer stretches of online content on...

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How to Build Real, 100% Authentic Influence Using Video and Facebook

By now you’ll have noticed the sheer volume of video content online. Once concentrated to YouTube and other video-centric platforms, our growing bandwidths and extending grasp of the digital domain has...

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How to Successfully Launch Your First Ebook

Ebooks are a huge undertaking, and unless you have a truly massive following it can be daunting to take on a project so vast when the payoff is uncertain. This problem is doubly true when writing your...

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